[chbot] [OT] Marketing vs Engineering - the Intel x86

[Mark Atherton]

Hello all,

Way back in the mists of time, Intel released (in my opinion) one of the 
worst computer architectures known to man (or to least me).

At the time, their product was being beaten into the ground by the Mot 
68000, and the Zilog Z8000.

Then Intel launched the 'Crush' programme - a massive Marketing assault 
on the newly created processor industry.

This is quite a long video, and there are some smart people behind this 
attack. They discuss lots of details including strategy and tactics of 
this offensive, including hiring and motivating staff, along with 
performance metrics.

https://www.youtube.com/watch?v=xvCzdeDoPzg

Not sure this directly relates to robotics, but it can be useful to pop 
your head out of the trenches occasionally and see what some of the rest 
of the world are up to, and how.

Hopefully see you Monday eve at BR05.

-Mark